A copywriter is an artist with words. As a writer, content is the core factor. Content is the main factor affecting everything. Writing content creates vision and possibilities.

Putting together a web site, an advertising campaign, a marketing theme, a brochure, promotional material or a social media strategy requires specialized writing skills. Working with an experienced copywriter makes the process easier and provides you with feedback on how messages, narratives, words and phrases evoke various kinds of emotional images, mental associations and reactions. What’s in a name, label or a title? How do you capture someone’s imagination and convey thoughts and feelings that resonate with your audience or target market? Quite often in developing web sites, it helps to have a trained writer to organize information, create imaginative language and to translate complex ideas and large volumes of material into emotionally accessible formulations and terms.

Client List

South Africa Broadcasting Corporation (SABC); eTV South Africa; the South African Commission on Gender Equality; South African Department of Minerals and Energy; REFSA (Renewable Energy for South Africa); the South African Department of Arts and Culture; NEPAD (New Partnership for Africa’s Development); Gallo Records; EMI Records, South Africa; M.E.L.T. 2000 Records; Concept Specialists; Ya Rona Productions; the Gauteng Provincial Department of Arts and Culture; the Eastern Cape Provincial Department of Arts and Culture; Gompo Community Arts Centre, East London; Tombo Community Arts Centre, Port St. Johns; Umthata Community Arts Centre; Wild Coast Guards; Aurora Associates International; USAID – Educate for Life; Roy Littlejohn Associates; All Africa Businesswomen’s Association; Davnic Productions; House of Duvall; Fitzroy Ngcukana and Ellington’s; African Jazz Pioneers; Jonas Gwangwa; Koloi Lebona; Tandie Klaasen; Vusi Khumalo; Jimmy “B”; Zim Ngqawana; George Lee; Lulu Gontsana; Menyatso Mathole, SABMA (South African Blind Musicians Organization); The Lindwall Foundation; Deborah Walker Communications; Kente Master Weaver Kwasim Asare; Garland Lewis; Aboriginal Bling Blam; John Toms 3D Art; Kaizen Food Rescue; Imbizo Tours; Costa Rica Luxury Lifestyle; Casa Faro Azul; Solution Link, Two Hype, I Want to Walk Foundation and others.